Potential of European Managed Print Services Markets Explored in Photizo Group Webinar

Managed Print Services Connect (Jan 21 2010)

1. Fast-growing Western European MPS markets could approach $22B by 2012

   January 21, 2010 – Lexington, KY – European markets hold great promise for managed print services (MPS). Between 2006 and the end of 2008, this market doubled in size from $4.5B to $9.1B, and could reach 21.9B by 2012, according to the Photizo Group. A January 27 webinar, “The European MPS Market: The Future of MPS?” offers a detailed look at the inner workings of this major MPS opportunity.

   This educational webinar is essential for OEMS, ISVs, channel organizations and others intent on pursuing this lucrative opportunity. Participants will gain meaningful, actionable information about:

   ·       Size of the MPS market

   ·       MPS decision makers

   ·       Why success in this market is critical

   “For some vendors and channel organizations, pursuit of MPS engagements involves executing strategies in markets beyond their own borders. Although managed print services can be adopted by companies anywhere, regional priorities and concerns demand country-level flexibility. This affordable webinar will help MPS professionals better prepare for successful engagements in different markets,” said Ed Crowley, CEO and Senior Partner of Photizo Group. “Whether you’re a North American company with global reach, or an expanding pan-European program, this webinar will explain the nuances and preferences that you must understand to compete.”

   The webinar will include content from the Photizo Group's “Western European Decision Maker Tracking Study” the first dedicated research into managed print services in France, Germany and the UK. Photizo Group interviewed hundreds of MPS decision makers to capture the nuances and preferences of the Western European MPS market. Only respondents with an active role in the MPS decision-making process were included.

   The program is scheduled for January 27, 2010 at 11:00 AM EST. Webinar registration is $199 per site, while Photizo Group advisory clients may participate using a no-cost link. For further information, visit www.managed-print-services.com. To learn more about the “Western European MPS Decision Maker Tracking Study™” visit http://www.managed-print-services.com.

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