1. HP Pushing ‘Value Pricing’ to Ease Partner Sales

    Channelnomics (Oct 2 2012)

    1. HP Pushing ‘Value Pricing’ to Ease Partner Sales

      Sagging PC sales and rising competition in putting pressure on Hewlett-Packard’s struggling Printer and Personal Systems group. To stimulate new sales, HP introduced new ‘value pricing,’ a program designed to make products more accessible and protect partner profitability.

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