Ricoh Company, Ltd. (Ricoh) announced that it has made a significant investment in PTI ® Marketing Technologies™, a provider of web-to-print and marketing personalization solutions for both enterprise users and print service providers.

Ricoh’s investment will further enhance “the development of new marketing collateral management tools to help enterprises and commercial printers on their continued path towards efficiency and growth,” according to a jointly issued press release.

“What we really want to do for commercial printers is to give them the ability and knowledge to drive value to their end customers in different ways,” said Theresa Lang, Vice President Solutions ...